An important job of the slide designer is to gather information and ideas and arrange them so that they present a well organized message to the viewer. A second and equally important job is to make your presentation interesting or even exciting. Contrast is a wonderful tool for accomplishing this.
As new designers, we do make mistakes, here are some mistakes most made by designers.
1. Producing two or more design concepts that are very similar
This is something I remember doing in one of my first design jobs. You get asked to come up with ideas for the design of a logo (or other piece of design) and instead of designing 3 very different options you put in the same idea that you have done slightly differently – for example changed the font and colour or created the icon in a slightly different style. I soon learned that if the client didn’t like the first idea, then chances were they wouldn’t like the two similar ones either. With 3 very different options hopefully one design would be heading in the right direction.
When you’re designing for web, your images are usually 72 dpi (Dots Per Inch), which is standard for screen resolution. For most print projects, you’re going to need more than 4 times that resolution: 300 dpi. If you try and print your files at 72 dpi you will end up with blurry, fuzzy pictures, and you want the highest quality for your clients, right?
Many designers increasingly are using computer graphic design tools to create and better visualize the final product. Graphic designers prepare sketches — by hand or with the aid of a computer — to illustrate the vision for the design. After consulting with the client, an art or design director, or a development team, designers create detailed designs using drawings, a structural model, computer simulations, or a full-scale prototype.