These tips are designed to help you to prove both your ability and worth as a designer. If you already have a portfolio it’s worth going over these tips at the side of what you have, if you are yet to develop one then keep them in mind for when you plan the project.
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When you’re designing for web, your images are usually 72 dpi (Dots Per Inch), which is standard for screen resolution. For most print projects, you’re going to need more than 4 times that resolution: 300 dpi. If you try and print your files at 72 dpi you will end up with blurry, fuzzy pictures, and you want the highest quality for your clients, right?
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Show and hide invisible is a feature that QuarkXpress users are used to toggle between by using the Command + I keyboard shortcut on a Mac and Ctrl + I on a WIndows PC.
This command would show the various formatting characters that can often come in useful when setting type.
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