These tips are designed to help you to prove both your ability and worth as a designer. If you already have a portfolio it’s worth going over these tips at the side of what you have, if you are yet to develop one then keep them in mind for when you plan the project.
logo has about three to five seconds to communicate a business identity.
That’s right, after five seconds most customers are moving on. That does not give a logo much time to communicate. So a logo needs to be easily recognizable to be most effective.
An important job of the slide designer is to gather information and ideas and arrange them so that they present a well organized message to the viewer. A second and equally important job is to make your presentation interesting or even exciting. Contrast is a wonderful tool for accomplishing this.
As new designers, we do make mistakes, here are some mistakes most made by designers.
1. Producing two or more design concepts that are very similar
This is something I remember doing in one of my first design jobs. You get asked to come up with ideas for the design of a logo (or other piece of design) and instead of designing 3 very different options you put in the same idea that you have done slightly differently – for example changed the font and colour or created the icon in a slightly different style. I soon learned that if the client didn’t like the first idea, then chances were they wouldn’t like the two similar ones either. With 3 very different options hopefully one design would be heading in the right direction.
A bachelor’s degree is required for most entry-level design positions, and candidates with a master’s degree hold an advantage.
Formal training for some design professions also is available in 2-year and 3-year professional schools that award associate degrees or certificates in design. Graduates of 2-year programs normally qualify as assistants to designers.